Published on in Vol 2 , No 2 (2022) :Jul-Dec

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/40198, first published .
Platform Effects on Public Health Communication: A Comparative and National Study of Message Design and Audience Engagement Across Twitter and Facebook

Platform Effects on Public Health Communication: A Comparative and National Study of Message Design and Audience Engagement Across Twitter and Facebook

Platform Effects on Public Health Communication: A Comparative and National Study of Message Design and Audience Engagement Across Twitter and Facebook

Nic DePaula 1 , PhD ;   Loni Hagen 2 , PhD ;   Stiven Roytman 3 , BSc ;   Dana Alnahass 4 , BSc

1 School of Information Sciences , Wayne State University , Detroit , MI , US

2 School of Information , University of South Florida , Tampa , FL , US

3 Department of Radiology , University of Michigan , Ann Arbor , MI , US

4 School of Medicine , Wayne State University , Detroit , MI , US

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